By Gauri das
A few years back a brand expert was asked about ISKCON UK’s presence on social media. His response was simple and to the point: ‘the good news is that you are not scary anymore, you are just confusing’. Though temples and devotees do have a solid presence on social media, the big question remains, how effective is that presence? To examine this question, devotees from across the UK came together at Bhaktivedanta Manor for a weekend of communications training that focused on social media.